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: GamePolitics.comNPD Plans Regular Monthly Digital Sales Reports
By james_fudge
The NPD Group said that it plans to deliver digital sales data on a monthly basis, as a supplement to its regular monthly retails sales data. Speaking to GameIndustry.biz, NPD analyst Anita Frazier added that the research firm wants to report data on a number of fronts including revenue from video game subscriptions, downloadable content, mobile and social gaming every month.
Wanting and doing are two different animals, and NPD has been slow to deliver anything more than estimates on digital sales from places like Steam and Direct2Drive. Nevertheless, what Frazier is saying this week is good news:
"We are expanding the number of digital retailers we have relationships with in order to develop a digital POS (point of sale) service," she said. Read More
Full post as published by GamePolitics.com on March 16, 2011 (boomark / email).
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