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: CL&P Blog

ABA IP Section Drops Effort to Attack Comparative Advertising on Search Engines

By Paul Levy

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by Paul Alan Levy I am pleased to report that the Intellectual Property Section of the American Bar Association has dropped its efforts, decried a few months ago on this blog as well as here and here, to adopt resolutions condemning court decisions holding that keyword advertising using trademarks does not raise trademark concerns because it does not constitute a ?use in commerce.?  As I argued in my previous blog post, keyword advertising and similar techniques promote comparative and cri read more

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Full post as published by CL&P Blog on July 11, 2008 (boomark / email).

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