Legal Marketing & PR

Webinar Today: Generate More Revenue by Focusing on High End Work

By Larry Bodine, Esq.

SPEAKERS: Business development experts Darryl Cross, Michael G. Cummings and me.
DATE: Today, August 14, 2008; Noon - 1PM Central 
LOCATION: on the web, on your computer
CONTACT: Program Director Laura Kresich; (Tel) (773) 966-9273 or  Lkresich@lawmarketing.com
WEBSITE: http://www.PBDI.org

Are you marketing more and profiting less? Business Development expert Darryl Cross says it's time to start spending no less than 80% of your time and money marketing the parts of your practice that you consider the high end work. Michael G. Cummings and I join Darryl in explaining that it's all about focus: By eliminating the hours you spend developing low end work, you can immediately start raising your rates.

Click here to sign up for this event

In this seminar you will learn: 

1. Where to spend the majority of your face to face time and what parts of your business to leave on auto pilot.
2. How to use your referral network as a system that will send YOU new work.
3. How listing all your capabilities can hurt your chances of landing that next client.
4. Why you should say NO to a great majority of marketing invitations.
5. Why you might want to create private, invitation-only networks instead of mass promotion.

By eliminating the hours you spend developing low end work and raising the hours you spend on high end work, you can immediately start raising your rates. This equates to more money in the same amount of time spent working.  

Click here to sign up for this event

 WHO SHOULD ATTEND

• A partner or associate in a law firm looking to advance.
• An attorney who has not been a top producer in the past.
• Aspiring entrepreneurs who need to build or re-vamp their practice.
• A firm leader, practice head or marketing director whose success is dependent on the business development productivity results of their team. 

Register today.  Don't regret missing this knockout program.

Don't wait to register for tomorrow's Webinar, which will help you get more clients and generate more revenue.

Full post as published by Larry Bodine's LawMarketing Blog on August 13, 2008 (boomark / email).