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Legal Marketing & PR

: Real Lawyers : Have Blogs

Don't be self conscious : Your perspective is what matters in blogging

By Kevin OKeefe

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I was talking with Joann Jen, a PR Account Executive at Firmani + Associates, last evening at a Legal Marketing Association event. Jen found the thought of blogging as a young PR professional a bit intimidating. Despite following thought leaders' blogs on the net and sharing her thoughts on Twitter, she asked 'What would I have to offer in the face of all the experts out there.' I explained it's the context she offers that means a lot to the blogosphere conversation. The blogosphere would be a hell of a boring place if all we had were the people who had 'made it' exchanging ideas. The conversation on the blogosphere thrives because there's the sharing of ideas, insight, and commentary from all sides. Who's to say a blog post on a PR/marketing issue from a young PR professional's context is not as valuable as one from Guy Kawasaki or Seth Godin? Jen's view on the challenges and opportunities of a college grad breaking into the PR world today is more meaningful than someone who has been in the field for 25 years...continue to full post

Full post as published by Real Lawyers : Have Blogs on January 16, 2009 (boomark / email).