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Running SueEasy Turned Out to Be Not So Easy

By Carolyn Elefant

Remember SueEasy.com? It's the lawyer/client matching Web site service with a twist: It allowed potential litigants to publicly post grievances and wait for responses from lawyers with offers to represent them, and also enabled users to search for class actions to join in with other litigants. It launched in spring of 2008 with much criticism from the lawyers around the blogosphere, who described it as "Shangri-La for ambulance chasers" or the "worst lawyer idea ever." Blogger Luke Gilman of The Blawgraphy publicly wondered whether the site would ever get off the ground. Turns out Gilman was right to be skeptical. SueEasy.com is now up for auction, reports Mitch Kowalski at National Post. According to the site's "Value Proposition," SueEasy is a bargain. Potential benefits include access to "Over 5000 registered litigants," and "Over 2000 pending cases in our SueEasy virtual docket, including 500 potentially multi-million dollar class actions." Not only that, but SueEasy also says that the site attracts litigants who are "are evangelists, activists and brand ambassadors." Reviewing the public case postings, I couldn't figure out what kind of "brand ambassadors" these litigants might be, except perhaps poster children for tort reform. So if SueEasy.com is really the "once...

Full post as published by Legal Blog Watch on September 02, 2009 (boomark / email).