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Building relationships with reporters through your blog

By Kevin OKeefe

Earlier this week, John Schwartz, the National Legal Correspondent for the New York Times, wrote a story on the implications of social media for lawyers. I a disagreed with the underlying message of his story and blogged my position. Schwartz being a good reporter was monitoring his name or the url of the story from nytimes.com via a blog search and a newsreader. Perhaps, the New York Times uses a more sophisticated means to follow what is being said about their stories. In any case, the folks who work there are smart enough to monitor what is being said about them and their work product on the net. A day after my blog post I got an email from Schwartz commenting on what I said. I reply via email with my position and though we may disagree on this issue, I asked if he'd be interested in having lunch next time I was in New York City...continue to full post

Full post as published by Real Lawyers : Have Blogs on September 18, 2009 (boomark / email).