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Intellectual Property Law

: Trademark Blog

US Polo Association v Ralph Lauren re POLO and Horses

By Marty Schwimmer

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USA-waterpolo.jpg

polo.jpg

The US Polo Association and Ralph Lauren have been fighting since 1984 over logos using the word POLO and depicting horses. The background of the this dispute is set out below in the Polo Association's complaint in a new declaratory judgement action.

Noting the success of the Polo Association's licensing program, I will be reaching out to the governing body of water polo, in the hopes of securing a license. I would like to update the logo, perhaps to include ponies (yes, that's a Billy Wilder reference).

Complaint DJ Polo v Polo

Full post as published by Trademark Blog on November 16, 2009 (boomark / email).

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