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: Calculated RiskHotel Occupancy Up Slightly from Same Week in 2009
By Anonymous
From HotelNewsNow.com: Luxury leads chain scale segment increases in STR weekly numbers
Overall, in year-over-year measurements, the industry?s occupancy ended the week up 1.9 percent to 48.8 percent. Average daily rate dropped 5.6 percent to finish the week at US$94.92. Revenue per available room for the week fell 3.8 percent to finish at US$46.31.
Click on graph for larger image in new window.The first graph shows the Year-over-year change in the occupancy rate using a 3 week average.
It is possible the occupancy rate has bottomed, but at a very low level.
The second graph shows the occupancy rate by week since 2000, and the rolling 52 week average occupancy rate.
Note: the scale doesn't start at zero to better show the change.
The graph shows the distinct seasonal pattern for the occupancy rate; higher in the summer because of leisure/vacation travel, and lower on certain holidays. Business travel will be the key over the next few months.
Data Source: Smith Travel Research, Courtesy of HotelNewsNow.com
Full post as published by Calculated Risk on February 04, 2010 (boomark / email).
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