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: Stark County Law Library Blawg"Why Leaders in Legal Profession Have to Enter the Social Media Waters"
This post was written by Kevin O'Keefe: "Bill Pollak, the CEO of American Lawyer Media (ALM), the leading provider of current legal news through national and regional publications, has an interesting piece this week in BtoB Media Business on why media leaders need to enter the social media waters.
Pollak explains he's not blogging, Tweeting, and using Facebook because he has nothing do. He often finds "social media to be tedious and frustrating." Pollak actively participates in social media because he's "convinced that these tools will be the future of b-to-b media."
Following Bill as a media company leader, one thing I've learned is that you lead by example. And it's no different with social media per Bill...
Continue reading this interesting post and reach the active link by clicking on the author's name.
Source: Real Lawyers Have Blogs, 8 March 2010. © 2010, LexBlog, reproduced with permission of the author.
Full post as published by Stark County Law Library Blawg on March 12, 2010 (boomark / email).
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