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: GamePolitics.com

ELSPA: One-Third of UK Population is Gamers

By pete_gallagher

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Citing a rise in both online and mobile gaming, new statistics from the UK show that a full 32 percent of the population now considers themselves gamers.

The Entertainment and Leisure Software Publishers Association (ELSPA) and the Interactive Software Federation of Europe (ISFE) commissioned study found that 60 percent of all UK gamers use online gaming sites, with 37 per cent using social networking or other non-gaming sites, leading the backers of the study to state, '…gaming is becoming more accessible to the traditional ‘non-gamer'.'

74 percent of 16-19 year olds called themselves gamers, versus 60 percent of 20-24 year olds. Broken down by gender, 34 percent of males called themselves gamers, while 31 percent of females did as well.

Additionally, it was reported that 'this new gamer is steering away from the traditional shoot-em-up genre, preferring to challenge their cerebral cortex rather than their hand-eye co-ordination,' a number reflected in 65 percent of gamers indicating that they played puzzle games online.
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Full post as published by GamePolitics.com on June 29, 2010 (boomark / email).

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