Academic

KATIE GRANJU: Dear Democratic National Committee: ?Let me get right to the point: you need a bette?

By Glenn Reynolds

KATIE GRANJU: Dear Democratic National Committee: “Let me get right to the point: you need a better marketing-communications strategist. Whomever you have handling your email marketing campaign is really, really bad at his/her job. You see, I am a Democrat. I am your base. I am also someone who is very comfortable with email and other types of digital outreach made directly to me. I should be your holy grail target for your email campaigning. Yet, your email outreach is so clumsy and spammy that I find myself increasingly irritated every time one of your missives shows up in my inbox (which is far too often, period, even if the content were more strategic and smart).”

UPDATE: “Pimped?” Uh huh.

Full post as published by Instapundit.com on October 14, 2010 (boomark / email).