Legal Niches

Battle.net Director: We Miscalculated on Real ID

By james_fudge

Earlier this week at the beginning of BlizzCon, Blizzard Battle.net director Greg Canessa told Joystiq that the company had "miscalculated" how users would respond to its Real ID plans earlier this year. The short story is that most users freaked out. While some parts of the Real ID system were implemented, the company ended up adding an opt-out option for those that were vehemently opposed to it.

Canessa laid out some of the lessons the company learned from what happened:

"The vision behind Real ID was to maintain parallel levels of identity: we have that sort of anonymous character level of identity, and then that Real ID tier that spans games, and there are incremental features that you get for being part of the Real ID community," he said. Read More

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Full post as published by GamePolitics.com on October 24, 2010 (boomark / email).