Academic

The Glenn and Helen Show: Old Media and New at Popular Mechanics

Are old media doomed to be replaced by new media? Or is there more likely to be some sort of symbiosis?

Lots of people wonder about that, and we took the opportunity to talk with Angela Diegel and David Dunbar from Popular Mechanics when they came to town. Diegel is the magazine's online director, while Dunbar is the Executive Editor. They say that print isn't dead, but that magazines that are going to make it will make much smarter use of the web -- and they relay their experience that putting free content on the Web helps to sell magazines, rather than cannibalizing sales.

You can listen directly by going here and clicking on the gray Flash player, or you can download the file directly by clicking right here. A lo-fi version suitable for dialup is available here. Better still, you can subscribe via iTunes, by clicking here.

Music, "Math and Bar Napkins," is by The Opposable Thumbs. Recorded live on location using this digital recorder and this external microphone. I think the sound is awfully good.

This podcast is brought to you by VolvoCars.us -- if you buy a Volvo, tell them it was all because of The Glenn and Helen Show!

Full post as published by Instapundit.com on November 13, 2006 (boomark / email).