Legal Marketing & PR

What's New in LawMarketing Store

By Larry Bodine, Esq.

Get the most popular book in the LawMarketing Store: Law firms buy The Essential Little Book of Great Lawyering by the dozen. The core thesis of author Jim Durham, Esq., CMO of Ropes & Gray, is simple: Being a great lawyer IS the best business development plan. Order today for $11.95 each

Developing Your Personal Marketing Plan (for Associates)
How do you as an associate build the business development skills you need to succeed? Indedpendent experts Michael G. Cummings and I teach you the key elements of business development and show you how to create your own personal marketing plan to ensure long term success. NOW ON SALE FOR $300

How a Law Firm Grew its Fees $7.5 Million
You and your firm can learn the methods to bring in seven figures of new fee revenue, by following the example of Leonard, Street and Deinard, a 200-lawyer firm with offices in Minnesota and Washington, D.C.

How To Win A Competitive Proposal Process
Learn the best practices in law, accounting and management consulting to manage RFP responses, and maximize your winning percentage. Avoid the mistakes of winging your proposal, and follow the rules described by Gail Huneryager, Director of Business Development at Crowe & Dunlevey. ORDER TODAY FOR $300

The Lawyer's Field Guide to Effective Business Development
Long-term, profitable client relationships form the foundation for the enduring success of any law firm. Renowned lawyer and legal marketer William J. Flannery shares his practical approach and guidance to acquiring and refining the face-to-face skills necessary for winning and keeping valuable clients. ORDER TODAY FOR $59.95

How to Develop Business — When You're Not a Natural-Born Rainmaker
There is no question that you have to develop business if you want to become a long term success in the legal profession. So, what if you are not a natural rainmaker? Legal sales experts Michael Cummings and I will teach you to avoid the biggest business development mistakes attorneys make, why self promotion doesn’t work, how to behave and act when in a business development situation, leveraging your current professional skills and personal strengths, listening your way to opportunities and gaining the entrepreneurial mindset. ORDER TODAY FOR $300

Full post as published by Larry Bodine's LawMarketing Blog on February 05, 2008 (boomark / email).