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Jon Husted's New Ad is Stupid and Focuses on Wrong Ideas

By The Pullins Group LLC

With the fate of Ohio's apportionment board and future majorities in the Ohio General Assembly resting on his shoulders, Ohio Secretary of State candidate Jon Husted has begun a major statewide ad buy before May's primary.  Here it is:





Predictably, our friends on the left are suggesting Jon is in trouble.

I don't blame them, I would do the same thing if the roles were reversed.  They know, and we know that if Sandy O'Brien wins another GOP primary like she did in 2006, the Secretary of State's office is theirs for the taking.

But here's the problem in Jon's strategy.  His new ad is stupid and panders to what he thinks Ohio conservative GOP voters care about.

I got news for ya Jon, Ohio GOP primary voters don't care all that much about you standing up to liberal ACORN, or protecting public prayer at the statehouse, or being against whatever the heck immoral government debt is. 

They care about three very important issues and I'm going to make them real big here in order to help you get the message:

Jobs, Jobs, and Jobs.

Every candidate running in 2010 will be graded by voters on this issue.  How can you protect jobs?  How can you create jobs?  What policies are you for that will create the conditions to make more and better jobs possible?  What policies are you against that will destroy jobs?  While in office, what did you do to help create jobs?  Did you do enough?

The party and the candidates that best answers these questions will win in 2010.  The party and candidates that don't will lose. 

Jon, do you know who the Tea Party members really are? 

They are just like you and me, only they have lost their jobs.  And after they lost their jobs, they lost their health care, their homes, and sometimes their families. 

They think and they will tell you that the problem is a lack of prayer in schools, or gay marriage, or the divorce rate, or drugs, or Obama, or whatever they latch onto to focus their anger on.  But you and I know what the real problem is. 

There are simply not enough good, high paying jobs to go around.  Its nearly impossible for one spouse to work full time while the other works part time and/or stays home with the children. 

Start focusing on that problem, Jon, and we fix this state and this nation.

Full post as published by The Pullins Report on April 13, 2010 (boomark / email).